Glossário de SEO

Livros Conheça 8 termos comuns usados na área de SEO!

Você conhece os principais termos relacionados a SEO?

[{"selector":"#anim-477d91cc-fcc8-4f07-aa12-a4dd493fd2d1","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Se está começando agora, saiba que algumas palavras precisam fazer parte do seu vocabulário. Seta

1. Black Hat

[{"selector":"#anim-60adf108-e052-4bd2-a12d-ee97338483dd","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ad5d2c4e-396b-4247-8521-7ffb88d79000","keyframes":{"transform":["translate3d(78.54406%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d6018bdb-a855-465f-b38a-fa4fa94443b7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1eadb89c-af1c-4fc6-955a-98f2c4a4c1ff","keyframes":{"transform":["translate3d(114.90683%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d15c2516-3369-47d3-8437-d87b51d8854d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7cf43226-ae06-4eff-8d90-ec28374f7097","keyframes":{"transform":["translate3d(-89.22414%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5c0acc63-9a91-4064-a014-821f7b3009a9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-de0690fb-2fd8-4b06-a4b5-92e5effb4eea","keyframes":{"transform":["translate3d(-132.65308%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80d3a9b6-9a1a-4434-92f0-7dddf6582f82","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7d5a823c-e13e-4a01-adc5-959e2c419401","keyframes":{"transform":["translate3d(-115.59139%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e85639ae-90c5-450d-ada0-999eec94493b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-878530f8-d778-4daa-b006-6417ce717028","keyframes":{"transform":["translate3d(105.91397%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Placa de mão Representa um conjunto de táticas que vão contra as diretrizes do Google. Placa de mão Robô responsável pelo rastreamento de dados na internet.

3. Domínio

[{"selector":"#anim-72c35cff-0b68-4022-9dd6-78e3a9434864","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f04bef5a-2948-4904-b915-72cffedf7a2c","keyframes":{"transform":["translate3d(78.54406%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2c52ecac-7040-4797-bd96-f66060ba5733","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1eb066fe-c71c-4772-9cbc-9f1edb0864f2","keyframes":{"transform":["translate3d(114.90683%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-710b8d46-2c11-431a-a4b9-ea4113f56a2c","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d680c222-cf70-4500-a52e-e28a09975e84","keyframes":{"transform":["translate3d(-89.22414%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-91ca4afc-a710-42c0-8524-6206e409c4f5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2e3058f8-81e4-4d90-b6dd-cef5495e2b8f","keyframes":{"transform":["translate3d(-133.33332%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fb4754b9-5520-497f-81bf-29dd2d9c510c","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8dc07041-074a-45a3-8ef0-09e59b07b351","keyframes":{"transform":["translate3d(-115.59139%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b0423b47-eaa8-4e44-b20b-adc0b3e4207a","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-857536a3-9347-49cb-a91a-a4cae9950025","keyframes":{"transform":["translate3d(105.91397%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Placa de mão É a URL do seu site. Placa de mão É a descrição que aparece no resultado de busca do Google, embaixo do título do site.

5. Ranquear

[{"selector":"#anim-d8c14d63-5997-48cb-ab39-ae39750a9a65","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4871ac09-9c54-4bb7-b9d3-71477efdbc0f","keyframes":{"transform":["translate3d(78.54406%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8c2fa948-8881-42e0-b3ea-5b22c2c62576","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-59f29857-db9b-4f5b-974c-e4d8024709df","keyframes":{"transform":["translate3d(113.66461%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-16550358-4956-445c-8e17-7c1f846e80d9","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2ce1e760-31bc-4dbc-80de-f0cb1bb6ee87","keyframes":{"transform":["translate3d(-89.22414%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-91c126d4-06f8-42ca-8d81-e2dacae69c32","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6ec851b2-2b5a-4f19-b61b-09ef5dc25a7c","keyframes":{"transform":["translate3d(-131.9728%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5dc07095-f418-4f55-b394-029e9a89e57d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6f5affbe-2103-431c-b2ce-408db561a280","keyframes":{"transform":["translate3d(-115.59139%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2d0bd8b-7e04-4b3b-8d82-815d59841317","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5a850ba7-77d9-4a4b-b9e7-7473ff9ebd88","keyframes":{"transform":["translate3d(105.91397%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Placa de mão É o posicionamento do seu site no resultado das buscas. Placa de mão Em tradução, é "página do resultado do mecanismo de busca".

7. Texto âncora

[{"selector":"#anim-eed4aba5-15aa-4359-9107-c26ea27b2d3d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1edb3564-84a3-4b95-a104-fd694d70904a","keyframes":{"transform":["translate3d(78.54406%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4da1f812-efa6-446c-8863-22d35f91094c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-be973873-e8c3-4508-a2d3-d4c4b61c9f1d","keyframes":{"transform":["translate3d(113.66461%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5bafc7a0-9ac1-43c7-8400-3cdb2d787fa5","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b42dca13-c737-46f2-825a-e9313c75ca47","keyframes":{"transform":["translate3d(-89.22414%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0ed2f946-4fb8-49a0-b3b7-6296bba128d6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3c0e95dd-7051-4dda-b57c-23734fdd320b","keyframes":{"transform":["translate3d(-131.9728%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5c56e6e1-dd40-4e4f-9100-4d371d17aba4","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4a43e2a6-ecdd-442f-ba38-806c981a3b08","keyframes":{"transform":["translate3d(-115.59139%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c2562b70-1a1d-4cd9-9ab1-19caa8595ddc","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-322be47a-fd42-4c15-9905-461b64aea3e5","keyframes":{"transform":["translate3d(105.91397%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Placa de mão É a palavra-chave que recebe link de direcionamento. Placa de mão Quantidade de pesquisas mensais de cada palavra-chave.

E tem mais!

[{"selector":"#anim-72212725-6988-4c1d-860a-8a9491906b10","keyframes":{"opacity":[0,1]},"delay":0,"duration":7000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-64e98b32-6111-43e9-98e1-7320ced2ff4b","keyframes":{"transform":["translate3d(-90.37162%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":7000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Acesse o blog da Blast Marketing e descubra mais 48 palavras importantes que todo profissional de SEO deve saber! Homem lendo Aprenda mais

Glossário de SEO

Você conhece os principais termos relacionados a SEO?

1. Black Hat

2. Crawler

3. Domínio

4. Meta Descrição

5. Ranquear

6. SERP

7. Texto âncora

8. Volume de buscas

E tem mais!